Best value Marketing and Business programs

Ranked by one number: median federal loan debt at completion, divided by median earnings four years later. Lower is better. Nothing else is weighted, and no school can pay to appear here.

Data last updated

How this ranking is produced

  • The only input is median debt ÷ median earnings, both from the College Scorecard. There is no reputation score, no survey, and no editorial judgement.
  • Programs are ranked within credential level. A certificate with small debt would otherwise outrank every bachelor’s degree, which is not a comparison anyone is actually making.
  • A program appears only if it reports both figures. Programs the government suppresses for small class sizes are absent, not penalised.
  • A credential tier is shown only where at least five programs qualify, so a ranking never rests on two or three data points.
  • Debt covers federal loans only. Private borrowing is invisible here, so a program’s real cost may be higher than its position suggests.
  • Earnings count only students who completed. Programs with high dropout rates look better on this measure than they deserve to.

Full methodology and limitations →

Undergraduate certificate

The 10 lowest debt-to-earnings ratios of 70 undergraduate certificate programs reporting both figures.

Marketing and Business undergraduate certificate programs ranked by debt-to-earnings ratio
#InstitutionFieldand deliveryat completion4 yrs after
1University of Phoenix-HawaiiHI · Private for-profitBusiness Administration and Management, GeneralUndergraduate certificate · On campus$7,125$68,59110%
2University of Phoenix-ArizonaAZ · Private for-profitBusiness Administration and Management, GeneralUndergraduate certificate · HybridOffers: Business – Marketing (BS) · Communication (BS) · Business Fundamentals (AA)$7,125$68,59110%
3University of Phoenix-CaliforniaCA · Private for-profitBusiness Administration and Management, GeneralUndergraduate certificate · On campus$7,125$68,59110%
4University of Phoenix-NevadaNV · Private for-profitBusiness Administration and Management, GeneralUndergraduate certificate · On campus$7,125$68,59110%
5University of Phoenix-TexasTX · Private for-profitBusiness Administration and Management, GeneralUndergraduate certificate · On campus$7,125$68,59110%
6Owensboro Community and Technical CollegeKY · PublicBusiness Administration and Management, GeneralUndergraduate certificate · Online or on campus$7,246$68,38811%
7Arizona State University Campus ImmersionAZ · PublicPurchasing, Procurement/Acquisitions and Contracts ManagementUndergraduate certificate · On campus$9,250$75,96412%
8Arizona State University Digital ImmersionAZ · PublicOrganizational LeadershipUndergraduate certificate · Hybrid$9,250$75,96412%
9American Public University SystemWV · Private for-profitBusiness Administration and Management, GeneralUndergraduate certificate · Hybrid$7,880$63,67712%
10Sinclair Community CollegeOH · PublicBusiness Administration and Management, GeneralUndergraduate certificate · Online or on campus$4,910$33,99214%

Source: College Scorecard, Field of Study (retrieved September 2026)

Associate degree

The 10 lowest debt-to-earnings ratios of 325 associate degree programs reporting both figures.

Marketing and Business associate degree programs ranked by debt-to-earnings ratio
#InstitutionFieldand deliveryat completion4 yrs after
1De Anza CollegeCA · PublicBusiness Administration and Management, GeneralAssociate degree · On campus$6,500$75,2979%
2Georgia Northwestern Technical CollegeGA · PublicBusiness Administration and Management, GeneralAssociate degree · Hybrid$4,448$49,3859%
3Del Mar CollegeTX · PublicBusiness Administration and Management, GeneralAssociate degree · Fully online$4,700$49,5989%
4Lehigh Carbon Community CollegePA · PublicBusiness Administration and Management, GeneralAssociate degree · Hybrid$5,500$55,67310%
5CUNY LaGuardia Community CollegeNY · PublicBusiness Administration and Management, GeneralAssociate degree · Fully online$5,500$50,80311%
6Middlesex Community CollegeMA · PublicBusiness Administration and Management, GeneralAssociate degree · Fully online$6,500$59,10311%
7Massachusetts Bay Community CollegeMA · PublicBusiness Administration and Management, GeneralAssociate degree · Hybrid$6,480$58,87011%
8Bunker Hill Community CollegeMA · PublicBusiness Administration and Management, GeneralAssociate degree · Hybrid$7,100$59,38112%
9Utah Valley UniversityUT · PublicBusiness Administration and Management, GeneralAssociate degree · Online or on campus$9,500$77,74012%
10Ulster County Community CollegeNY · PublicBusiness Administration and Management, GeneralAssociate degree · Fully online$6,532$53,30412%

Source: College Scorecard, Field of Study (retrieved September 2026)

Bachelor’s degree

The 10 lowest debt-to-earnings ratios of 1,721 bachelor’s degree programs reporting both figures.

Marketing and Business bachelor’s degree programs ranked by debt-to-earnings ratio
#InstitutionFieldand deliveryat completion4 yrs after
1University of California-BerkeleyCA · PublicBusiness Administration and Management, GeneralBachelor’s degree · On campus$11,300$144,5998%
2Brigham Young UniversityUT · Private nonprofitMarketing/Marketing Management, GeneralBachelor’s degree · On campus$11,000$112,59610%
3Brigham Young UniversityUT · Private nonprofitBusiness Administration and Management, GeneralBachelor’s degree · On campus$11,000$105,54410%
4University of North Carolina at Chapel HillNC · PublicBusiness Administration and Management, GeneralBachelor’s degree · On campus$14,239$135,87410%
5Los Angeles Pacific UniversityCA · Private nonprofitOrganizational LeadershipBachelor’s degree · Hybrid$9,375$82,43711%
6University of Puerto Rico-Rio PiedrasPR · PublicMarketing/Marketing Management, GeneralBachelor’s degree · On campus$5,500$46,03812%
7Bismarck State CollegeND · PublicOperations Management and SupervisionBachelor’s degree · Hybrid$15,250$122,94812%
8Georgetown UniversityDC · Private nonprofitBusiness Administration and Management, GeneralBachelor’s degree · On campus$14,975$117,73313%
9Weber State UniversityUT · PublicMarketing/Marketing Management, GeneralBachelor’s degree · On campus$10,083$77,82813%
10University of Michigan-Ann ArborMI · PublicBusiness Administration and Management, GeneralBachelor’s degree · On campus$19,000$144,65413%

Source: College Scorecard, Field of Study (retrieved September 2026)

Master’s degree

The 10 lowest debt-to-earnings ratios of 779 master’s degree programs reporting both figures.

Marketing and Business master’s degree programs ranked by debt-to-earnings ratio
#InstitutionFieldand deliveryat completion4 yrs after
1Western Governors UniversityUT · Private nonprofitBusiness Administration and Management, GeneralMaster’s degree · HybridOffers: Computer Science (BS) · Software Engineering (BS) · Information Technology (BS) · User Experience Design (BS) · Front-End Web Development (Certificate)$13,165$98,95013%
2Saint Cloud State UniversityMN · PublicBusiness Administration and Management, GeneralMaster’s degree · Hybrid$20,500$141,74914%
3University of PennsylvaniaPA · Private nonprofitBusiness Administration and Management, GeneralMaster’s degree · Online or on campus$41,420$272,32115%
4Idaho State UniversityID · PublicBusiness Administration and Management, GeneralMaster’s degree · Hybrid$15,202$99,52315%
5University of North DakotaND · PublicBusiness Administration and Management, GeneralMaster’s degree · Hybrid$20,220$126,17016%
6Texas A & M University-Corpus ChristiTX · PublicBusiness Administration and Management, GeneralMaster’s degree · Fully online$16,327$99,33116%
7James Madison UniversityVA · PublicBusiness Administration and Management, GeneralMaster’s degree · Fully online$24,750$150,31616%
8University of Alabama in HuntsvilleAL · PublicBusiness Administration and Management, GeneralMaster’s degree · Hybrid$17,000$102,85317%
9University of DubuqueIA · Private nonprofitBusiness Administration, Management and Operations, OtherMaster’s degree · On campus$13,362$80,77617%
10University of RichmondVA · Private nonprofitBusiness Administration and Management, GeneralMaster’s degree · On campus$22,000$131,83217%

Source: College Scorecard, Field of Study (retrieved September 2026)

How we are paid: StudyCreative earns revenue when readers ask to be connected with a school. No school pays to appear in these figures, to change them, or to be left out of them. Full disclosure.

The other end of the same list

Ranking by value means some programs come last. We publish those too — the cost page names the marketing and business programs where graduates owe more than they earn in a year.